THREE INDUSTRIES I LOVE.
DIGITAL STRATEGY.
As Senior Director at Maker Studios, a division of Disney,  I'm responsible for the company's thought leadership and creating insights-driven sales collateral. Previously, I worked at digital agency Huge Inc. where I developed holistic and compelling strategic visions for a diverse range of clients.  
JOURNALISM.
With an eye for design, a love of architecture, and a passion for urbanism, I've written for outlets including The New York Times, the Los Angeles Times, The Atlantic, The Hollywood Reporter, Architectural Record, Los Angeles magazine, and many others. 
NON-PROFIT.
As a co-founder of LA-based non-profit design east of La Brea (de LaB), I organize monthly events on the east side of Los Angeles that celebrate and support local creatives. Our goal is to create a community invested in the future of LA. 
STUFF I'VE WRITTEN RECENTLY.
FOR WORK
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Lean Personalization. 
How a basic business rules-based approach to personalization can add value to the user experience.
Huge Inc.
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What Matters Now: Digital Kids.
The online behavior of a new generation of digital natives.
Huge Inc.
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What Matters Now: The Patient Healthcare Experience
How digital content and new service models are re-making the patient healthcare experience.
Huge Inc.
FOR FUN
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Art Matters | When LACMA Sings for its Supper
Inside the private dinner for LACMA's Collectors Committee fundraiser. 
NY Times

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How L.A. Designed Simple Kits That Let You 'Make-Your-Own' Park
The People St program helps novices create a parklet, plaza, or bike parking area.
CityLab
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Sustainable housing an evolving term for architects
Architects finding new ways to design and build homes sustainably.
LA Times
WHAT MY PARENTS BRAG ABOUT.
Speaker at major industry conferences in the United States and Europe including Digital Hollywood, Ad:tech, and OMMA.
Two masters degrees from the London School of Economics and USC. Taught as an adjunct at USC on social media and technology. 
Frequent commenter in media outlets on digital marketing and strategy, including The New York Times, The Wall Street Journal, Advertising Age, and NPR. 
2012 USC Annenberg/Getty Arts Journalism Fellowship recipient. 
Received two National Endowment for the Arts grants to support a series of events called Making LA. Read about it here. 
SOME OF THE EVENTS DE LAB HAS HOSTED.
Want to know more?